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Hereditary Coach Codes For Success - Image
Hereditary Coach Codes For Success - Image

Video: Hereditary Coach Codes For Success - Image

Video: Hereditary Coach Codes For Success - Image
Video: The great ideas of Biology 2023, March

The simple rules by which we make decisions in the face of a lack of information are called heuristics. When we decide whether to go to training with a specific specialist, we do not know all the ins and outs of the trainer and are guided only by the information that he spreads about himself, as well as what we can find on the Internet. Do we resort to heuristics in this situation? Certainly. Let's consider the main ones.


Ideally, a person speaks with confidence when he is truly right, when he is setting forth firmly established facts. But no one is immune from mistakes, indisputable truths may turn out to be illusions. In addition, a confident manner of speech can be inherent in a person, regardless of whether he is telling the truth, or lying, or stating facts, or impersonating his fantasies. On the other hand, some professor who really knows the truth may be insecure, embarrassed by his glasses and thinness.

A confident demeanor does not say anything about the effectiveness of the coach

Manly look

We believe that a courageous-looking coach has succeeded because his trainings are truly effective. But aren't there brutal swindlers, bandits and charlatans? In addition, the masculine appearance may be due to physique and have nothing to do with real achievement. For example, a bald head can give a masculine look. At the same time, it is clear that the lack of hair does not say anything about whether the training of a bald trainer is effective. In addition, a person with high self-esteem will look confident and courageous precisely because of this self-esteem, and not for objective reasons.

A scientist who is a true expert may not look manly at all

Sharpened speech

A top author like Nassim Taleb has noticed that we tend to believe narratives - stories that convincingly describe and explain what happened. Why was the September 11 terrorist attack committed, why there was another economic crisis, why this particular president was elected. Yes, many were able to briefly and succinctly explain events of this kind, but no one has yet been able to predict these events. Coming up with a compelling story after the fact is really easy. When a coach speaks fluently, we begin to think that he really understands the topic and really knows how to solve our problems.

By the way, if we are already talking about polished speech, we must remember the heuristic that I call "if in good boots, then definitely a shoemaker. " If a person speaks well in public, he can teach us too, right? Of course not. He may be able to do something, but not be able to teach. In addition, skill can be illusory, seeming: the speaker is tall, courageous, has a low voice, so his rather mediocre speech seems very bright and convincing.

When we believe that a confident, courageous, well-speaking coach can make us the same, we are dealing with what science calls "swimmer's physique error. " After seeing the wonderful figures of the swimmers, someone might decide to go swimming to achieve the same result. But this is a substitution of a cause for a consequence: those who have a suitable physique become swimmers, and do not acquire excellent figures through swimming.

In addition, in such a situation, we turn on magical thinking: we seem to want to get infected from a person with his inherent qualities.

Bright and / or foreign name

This technique is used by magicians who come up with memorable pseudonyms like Miroslav Fantomas or Yaroslav Honduras. In fact, the foreign name says nothing about the effectiveness of the coach: in the West there are no fewer charlatans than we have.

Coach fame

It turns out that a person who does not understand anything in oratory, but speaks well, confidently and looks courageous, may well become a famous coach of rhetoric. But, of course, this is not an indicator of the effectiveness of training. Does the fame of a charlatan mean that he is not a charlatan? Here Mavrodi was widely known, and did not sell serious investment products, but a banal financial pyramid. Or L. Ron Hubbard, the founder of the Scientology sect, is generally known worldwide.

Many clients

Anyone who believes that many people cannot be wrong is wrong himself. Millions of people believed that the Earth is flat, the Sun revolves around the Earth, the Thunderer brings thunder and lightning down to the earth, heavy bodies fall to the ground faster than lungs, conspiracies help from damage, and a fig in a pocket - from the evil eye. No matter how many people make a decision, guided not by objective information, but by heuristics, the decision will still turn out to be wrong.

If there were fewer simpletons in the world, there would be fewer people who are called cunning and dodgy

Jean de La Bruyere

Author of books

Cheating on paper is no more difficult than cheating in public, and Hubbard's Dianetics was a bestseller in its day. I think that you yourself can remember a lot of examples of books that do not teach good at all.

Reputable clients

Unfortunately, even very wealthy people rely on heuristics and can be wrong. In addition, by inviting a well-known and expensive trainer, they may simply want to show their importance, the success of the company, while not at all pursuing the goal of developing valuable skills in the staff. Yes, and the company's employees may be enough with photos with a famous coach, but they just don't care if they acquire any really applicable skills during the training.

How then to evaluate the effectiveness of the training?


Just as the effectiveness of a new drug is assessed: scientific research, experimental group, control group, double-blind method, and so on. Well, the results of such an objective verification should be presented in peer-reviewed publications. No such research? This means that the training is most likely useless, and its author - courageous, confident, fluently speaking - is just a dummy. By the way, most coaches are just such dummies. And there is no fundamental difference between business coaches, psychotrains and magic salons, sorcerers, psychics. Both here and there - groundless promises and scientifically unsubstantiated "technologies", loud but empty words, impressive but useless "activities", play and performance instead of real changes, shamanic dances and tricks instead of changes for the better.

The only difference is science: the phrase "training for success" looks more solid than "coding for success" or "conspiracy for good luck." The trainer seems to declare: "conspiracies, coding, magic rituals are all nonsense and mysticism, but the miraculous exercises that you will perform at my training are much more serious." The sorcerer claims that if you roll out an egg, the damage will be removed, and the trainer states that if you complete the training exercises, the person will become successful, acquire charisma, and achieve personal growth. And both of them, apparently, are unaware that "to remove the damage" and "achieve personal growth" are the same empty phrases as "ride a Pegasus."

Do you think that if a coach uses the terms "repression", "response", "frustration", "empathy", he is based on psychology? Of course not! Science is not terms, but primarily methods of obtaining, processing and analyzing accurate and objective data. In this sense, all these trainings are completely unscientific. None of these have been tested with precise and objective methods to determine whether they are helpful or harmless.

You don't want to waste your time and money, do you? Before going on a business divination or a psychological dance with tambourines, collect as much information as possible about the coach. Then you will minimize the risk of being cheated. By the way, the last sentence is a heuristic!

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